CA Steel by Logo Success Stories Page



When you join the STEEL BY™ program we’ll get you under way by supplying two 70cm diameter circular signs. Display them prominently on a part of your premises where they’ll be noticed by everyone, not just by regular customers. Draw attention to them at every opportunity. In a business climate increasingly coloured by imports of uncertain quality, those signs could represent your competitive advantage.


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Getting the message to passing trade may be a good start, but you’ll need to take every opportunity to draw attention to the quality of the steel you use. Why not make some of your business assets work a little harder? When you sign on for the STEEL BY™ program we’ll send you a set of 20cm stickers, ideally suited to partner your business name or logo on car, truck and van sides or doors. Just think how many potential customers will get the message. We’ll also give you the means to produce co-branded stickers in sizes which suit your needs, so that you can effectively link your company name with the STEEL BY™ program and with BlueScope Steel.


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Site Signage

Each job site presents a fresh opportunity to spread the message that your company uses products made from quality Australian steel, so why not include the STEEL BY™ logo as part of your site signage? We will supply you with two customised site signs which include your business name and contact details together with the STEEL BY™ logo. The hard wearing signs can be used over and over and we’ll also provide artwork so that you can print more as they are required.


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Working smarter, not working harder is how you’ll gain the greatest benefits from membership of the STEEL BY™ program. We’ve devised a single sheet A4 leaflet to help you do just that. It’s ideal for use as an inclusion to confirm your commitment to quality when providing quotations. Your welcome pack includes a start-up quantity for use with quotations, as a targeted mailout or as an inclusion with your other marketing material or even with invoices. You can produce your own additional stocks using artwork we’ll provide.


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Marketing Templates

We’ll provide you with the logo and graphic design resources you’ll need to make the most of your STEEL BY™ program membership. You will have access to the standard templates your printer will need to create STEEL BY™ marketing materials and to incorporate the program’s logo with your own stationery, brochures, website and even print advertisements.